Our 2019 summer read was The New York Times Best Seller, Contagious: Why Things Catch On by Jonah Berger. An interesting take on why certain types of content become popular (and why others don’t), this book sparked a fun discussion in the Evive Book Club. Whether crafting messages rooted in behavioral science or sharing stories […]
Tag Archives: book club
25
Mar
Mar
We kicked off this year’s Evive Book Club with a favorite pick from one of our group’s co-founders. The highly recommended selection was The Art of Gathering: How We Meet and Why it Matters by Priya Parker. In the book, Parker taps into her many years of hosting, facilitating, and investigating gatherings of all kinds. […]
29
Jan
Jan
Angela Duckworth’s Grit had been on our reading list for awhile, so we made it our final Evive Book Club pick of 2018. Prior to reading it, I think a lot of us equated grit with hard work. But as anyone who’s read the book (or even just its subtitle) can tell you, grit is […]
15
Nov
Nov
When the Evive Book Club began two years ago, the intention was to carve out time for employees across all areas of the organization to share insights and knowledge. As the company has grown, a regular opportunity to connect with one another to share such inspiration feels all the more valuable and grounding. With these […]
14
Aug
Aug
No matter where you work or what you do, there’s no escaping feedback. From formal situations like performance reviews, to informal ones like sporting a new haircut, feedback—information you get about yourself from other people—is unavoidable. It’s part of being human. That’s why the Evive Book Club recently read Thanks for the Feedback: The Science […]
29
May
May
When we create anything at Evive, whether it’s a tool to guide people toward in-network healthcare providers, a behaviorally driven nudge to encourage them to save for retirement, or a chatbot to help them quit smoking, we’re creating it for millions of people. Our products need to resonate with people who spend their workdays behind […]